Is
your business ready to get hooked up to China; the world’s second biggest
economy, and China is now home to over 618 million Internet users, 80 percent
of which access the Web via their smartphones.
Here’s one blog to give you 3 Steps to get your China Web Marketing going in the right
direction.
1) Chinese Website, Chinese
Content: There are a lot of countries
with users who depend on English content, but China is not one of them. Chinese search, read, and socialize in
Chinese, and also use completely different net resources due to the security
measures put in place by the government.
A Chinese website is a must to get out to them that much better if it is
Chinese hosted.
2) Optimize for China: Beyond Chinese content sites with Chinese
content, Search Engine Marketing(China) strategy built for Baidu, the top Chinese search engine and
site, is absolutely indispensable. Search Engine Optimization techniques making content adjustments to
improve organic results should be applied to the Chinese site. Pay Per Click campaigns built for Baidu are an
excellent idea, with Baidu being China’s #1 used website.
3) Go Mobile: Cell phones and tablets dominate the Chinese
internet usage. When you cater to China,
mobile websites, APPs, and Chinese social media platforms are the name of the
game. Of these WeChat, QQ’s little APP
making a big splash with its daily 100+ million users in China and rapidly
growing popularity globally, is the central cog. The most users, the most traffic, it is the
best place to run campaigns for users and do advertising. APPs and other resources should be tactfully
linked back to WeChat.
Or
better yet, look out for the best internet advertising agency in China to head a digital marketing
campaign for you! At e-woow, we are
ready to bring our skills and know-how to the table in providing companies with
professional website promotion services, and social media promotion
campaigning. Let us put these skills to
work for you, and guide you to greater visibility and customer conversion here
in China.
No comments:
Post a Comment