Tuesday, April 28, 2015

China Web Marketing – Steps To Connect your Business to China




Is your business ready to get hooked up to China; the world’s second biggest economy, and China is now home to over 618 million Internet users, 80 percent of which access the Web via their smartphones.  Here’s one blog to give you 3 Steps to get your China Web Marketing going in the right direction.

1) Chinese Website, Chinese Content:  There are a lot of countries with users who depend on English content, but China is not one of them.  Chinese search, read, and socialize in Chinese, and also use completely different net resources due to the security measures put in place by the government.  A Chinese website is a must to get out to them that much better if it is Chinese hosted. 

2) Optimize for China:  Beyond Chinese content sites with Chinese content, Search Engine Marketing(China) strategy built for Baidu, the top Chinese search engine and site, is absolutely indispensable. Search Engine Optimization techniques making content adjustments to improve organic results should be applied to the Chinese site.  Pay Per Click campaigns built for Baidu are an excellent idea, with Baidu being China’s #1 used website.

3) Go Mobile:  Cell phones and tablets dominate the Chinese internet usage.  When you cater to China, mobile websites, APPs, and Chinese social media platforms are the name of the game.  Of these WeChat, QQ’s little APP making a big splash with its daily 100+ million users in China and rapidly growing popularity globally, is the central cog.  The most users, the most traffic, it is the best place to run campaigns for users and do advertising.  APPs and other resources should be tactfully linked back to WeChat.
 
Or better yet, look out for the best internet advertising agency in China to head a digital marketing campaign for you!  At e-woow, we are ready to bring our skills and know-how to the table in providing companies with professional website promotion services, and social media promotion campaigning.  Let us put these skills to work for you, and guide you to greater visibility and customer conversion here in China.

for more details visit www.e-woow.com


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